Company Culture

Enterprise vision

A hundred years to do business,Tree national brand

Enterprise mission

The examination for the people,Thanks to the community,Sincere dication,The good faith as the base,Innovation in theHarmony and win-win

Brand target

A hundred years to do business,Tree national brand

The marketing concept

The good faith as the base,Innovation in theHarmony and win-win

Quality concept

Sincere  To fine,To the United states,Employing the concept,The short term product,The medium term project,The long term talent

Service concept

Customer first, Yikeweizun,Appendix: analysis of core values,Customer first,service first,honest and trustworthy

Supreme

service customer first,honest and trustworthy,Responsibility to heavy,dedication for the first,take money Youdao,Solidarity and cooperation seek common ground while reserving differences,and common progress,Be vigilant in peace time,learning and innovation,sustainable development